Beginning with a rebrand and an overhaul of their visual identity, we improved the way Oakleigh Dental presented themselves to clients and their local community, prioritising their identity as family-oriented and experienced practitioners. This was used as a basis to rebuild their website, where we focused on improving the user journey, providing accessible and clear information, and allowing for enquiry.

To actually generate more patient enquiry for them, we established a long-term SEO strategy focused on optimising the service pages and creating useful, targeted blog content. This was designed to build their search profile across every area of dentistry and help them appear as a leading brand and reliable option for patients. We also completed technical optimisations to improve the website’s performance, focusing on image optimisations, page speeds and metadata.